The term references a specific method of grouping or categorizing content creators on the platform. These groupings are often based on shared interests, aesthetics, or collaborative projects. For example, a collection of creators focused on a specific dance trend could be informally described using this term. The concept emphasizes interconnectedness and shared identity within a section of the TikTok user base.
This form of categorization provides several benefits. It helps users discover similar content and creators, fostering a sense of community. For creators, it can lead to increased visibility and opportunities for collaboration. The informal development of these clusters mirrors how communities have historically formed around shared interests, albeit within a digital landscape.