A Galaxy is a type of virtual gift that viewers can send to content creators during TikTok LIVE streams. These digital presents, purchased with TikTok Coins, serve as a form of appreciation and support. The monetary value attributed to this digital item is not fixed, but rather tied to the fluctuating exchange rate between TikTok Coins and real-world currency.
The popularity of virtual gifting on TikTok underscores the platform’s interactive nature, fostering a direct connection between creators and their audiences. This system benefits both parties: viewers can demonstrate their support, while creators can monetize their live content. Over time, the virtual gifting mechanism has become an integral part of the TikTok ecosystem, influencing content creation strategies and platform engagement.